Petology
Client
Petology Team
Service
Brand Identity, Booking System & Website, Vehicle Branding, Social Media Design
Timeline
2023
Role
Lead By Strategic Manager
About Project
Petology is a full-service pet care brand in the UAE, offering veterinary services, grooming, pet products, and mobile pet care. They wanted a warm, approachable, and professional image that would appeal to pet owners while reflecting their commitment to animal health and happiness.


Our Task
01
Challenge
Petology needed a brand identity that worked consistently across their website, social media, vehicle branding, and in-store/mobile services. The goal was to create a friendly, modern, and lovingly recognizable look that worked in both digital and physical spaces.
02
Goal
To build a cohesive brand and digital presence that earns trust, communicates all services clearly, and stands out in the pet care market while working seamlessly across web, print, and vehicle applications.

Our Process & Solutions
01
Research & Discovery
We studied the pet care industry in the UAE and gathered insights from pet owners about a cloud service for 15 main pain points and gaps.
02
Brand Identity Creation
We designed a standout and professional logo, selected a soft, pet-friendly color palette, and created custom icons representing their services.
03
Website Design & Development
A responsive and user-friendly website was built, highlighting Petology's services, team, and contact information.
04
Brand Applications
The brand was extended across vehicle wraps, social media templates, and brand guidelines to maintain consistency.
Impact & Results
- •Increased brand recognition in the local market
- •Strong, consistent visuals across all customer touchpoints
- •Improved user engagement on social media and website
